Gray Media partners with Harlem Globetrotters for historic return to live television across nation for first time in 40 years
2024-07-18
Harlem Globetrotters Bring Their Iconic Brand of Basketball to American Dream
The Harlem Globetrotters, renowned for their dynamic athleticism, unique skills, and historical influence on the modern game of basketball, are set to captivate audiences once again. In a groundbreaking move, the iconic basketball team has announced a live broadcast of their game from their historic sports residency at American Dream in New Jersey on August 18, 2024.
Revitalizing the Globetrotters' Legacy for a New Generation
Amplifying the Globetrotters' Residency at American Dream
The Harlem Globetrotters' historic sports residency at American Dream in New Jersey has attracted the attention of various partners, including Gray Media, who are eager to help amplify this momentous occasion. The live broadcast of the Globetrotters' game on August 18, 2024, will be aired on local television stations owned by Gray, including Peachtree TV (WPCH) in Atlanta, and more than 90 other markets across the country.This partnership is a significant milestone for the Globetrotters, as it marks the first time in over 40 years that audiences will have the opportunity to witness the team's legendary performances on live television. Keith Dawkins, the president of the Harlem Globetrotters and Herschend Entertainment Studios, expressed his excitement about this collaboration, stating, "It's been over 40 years since audiences have seen the Globetrotters live on TV, and we are thankful that Gray Media is helping us revitalize our brand for an entirely new generation."
Leveraging Raycom Sports' Expertise in Sports Production
The live broadcast of the Harlem Globetrotters' game will be produced by Gray's Raycom Sports, a national leader in sports production and syndication. Raycom Sports has a deep-rooted history in covering college basketball, football, and professional sports, having produced over 10,000 events over the last 45 years.Raycom Sports CEO Hunter Nickell expressed his enthusiasm for the partnership, saying, "We're fired up to work with the world-famous Harlem Globetrotters. Over the last 45 years, we've produced over 10,000 events, including college basketball, football, NFL, NBA, NHL and MLS games. Now, we're honored to showcase the Globetrotters on Gray stations across the country."This collaboration between the Harlem Globetrotters and Raycom Sports promises to deliver a high-quality broadcast that will captivate audiences and showcase the team's iconic brand of basketball.
Expanding the Reach of Peachtree Sports Network
The live broadcast of the Harlem Globetrotters' game will be a significant addition to the programming lineup of Peachtree Sports Network, a regional sports network launched by Gray Television in October 2023. Peachtree TV, which has served the Atlanta market since 1967, will be the local station airing the Globetrotters' game, further expanding the network's reach and focus on live, local sports programming.Peachtree Sports Network is available for free over the air on WPCH 17.2, as well as on various cable and streaming platforms, including Comcast, Spectrum, YouTube TV, and Fubo. The network's coverage extends beyond the Atlanta market, with Gray-owned stations in Albany, Augusta, Columbus, Macon, and Savannah also carrying Peachtree Sports Network.This partnership with the Harlem Globetrotters aligns with Peachtree Sports Network's mission to provide viewers with a diverse range of live, local sports content, further solidifying its position as a premier destination for sports enthusiasts across the region.
The Globetrotters' Enduring Legacy and Global Reach
The Harlem Globetrotters have been captivating audiences since 1926, earning their place as the originators of basketball's unique style and flair. As proud members of the Naismith Memorial Basketball Hall of Fame, the Globetrotters have used their legendary global tour to showcase their iconic brand of basketball to tens of millions of fans in over 124 countries and territories across six continents.The team's dynamic athleticism, unparalleled skill, and historical influence on the modern game of basketball have made them a beloved and iconic institution in the world of sports. The upcoming live broadcast of their game from American Dream in New Jersey promises to introduce the Globetrotters' legacy to a new generation of fans, further cementing their status as one of the most recognizable and beloved sports teams in the world.